inMusic Articles


Tue, January 07, 2014

Party Rocker 2, Block Party, and Party Starter offer an instant party anywhere, turning any space into a dance club with streaming Bluetooth audio and swirling multi-color lights.

Cumberland, R.I. (January 7, 2014) – Building upon last year's CES hit, the Party Rocker wireless speaker with built-in dance lights, ION has now announced three new all-in-one party systems: Party Rocker 2, which includes a free phone app for controlling the color and behavior of the dance lights; Block Party, an all-in-one system perfect for bringing the party outdoors with a built-in rechargeable battery, wheels, and a telescoping handle; and Party Starter, a compact speaker with built-in lights that fits easily into a purse or backpack.

Party Rocker 2 is the world’s first app-controllable speaker with built-in dance lights and maintains all of the same features as the original Party Rocker, including red, blue, and green lights, plus three new light colors: orange, purple, and yellow. Light colors can be mixed, matched, and turned on and off instantly using a free included app for Android and iOS. The app can also be used to control light motor speed, a strobe light effect, the speed of the strobe, plus Tilt Mode, which controls the speed of the lights by tilting the smartphone or tablet.

“These systems are offering an experience that’s immersive and far beyond what a regular speaker can bring,” said Wendy Fortin, ION Product Manager. “Party Rocker 2 lets you control the music and lights in the moment from anywhere in the room. It’s an interactive experience. Ambience is a huge part of experiencing music more fully, and each of these new party systems is all about creating an energizing atmosphere instantly.”

Block Party brings the party outside with a long-lasting rechargeable battery and the ability to roll anywhere with ease—a telescoping handle and durable wheels are built in. The powerful 50- Watt speaker and 100-foot Bluetooth range make Block Party the perfect companion for beachfront bashes or any outdoor event. Place it next to a tree, under a tent, or just next to your house and watch the built-in LED lighting automatically burst into action, pumping and pulsating in time with the music while changing colors and patterns.

Party Starter is a compact and surprisingly powerful full-range speaker with colorful beat-sync’d lighting, which lets you carry the party in your pocket. It connects wirelessly to a Bluetooth music player or phone, and the internal battery recharges easily via USB. Party Starter’s light dome projects pulsating multi-colored party lights onto walls and ceilings, filling an office, dorm, or living room with color and music.

ION will demo and display Party Rocker 2, Party Starter, and Block Party for the first time in Central Hall Booth 11638 at the 2014 Consumer Electronics Show, January 7-10 in Las Vegas, Nevada.